Hymne au quotidien
A new video projection for UQAM’s Pavillon Président-Kennedy salutes students’ resilience
Montreal, July 29, 2021 – The Université du Québec à Montréal (UQAM) and the Quartier des Spectacles Partnership are proud to present Hymne au quotidien, a new video projection for UQAM’s Pavillon Président-Kennedy, showing from August 1 to 29, right before the new school year. The work is both a compassionate and humorous take on how the pandemic radically transformed student life and a celebration of the university community’s resilience.
What we have been through is anything but normal. Our daily lives became a kind of reoccurring Groundhog Day. Our slippers, cats and personal space became the focal points of our lives. It was a particularly jarring experience for students, who saw their daily life and hectic, varied routines stripped down to a series of repetitive moments.
With artistic direction by the UQAM team, Hymne au quotidien combines photographs and illustrations punctuated by meaningful key words. The new video projection, skilfully animated and produced by Montreal multimedia company HUB Studio, will resonate with everyone.
Hymne au quotidien
Du 1er au 29 août 2021
Tous les jours dès la tombée de la nuit jusqu’à 23 h
Façade du pavillon Président-Kennedy de l’UQAM
Artistic direction and graphic design: Laurence Grégoire, Sabrina Lévesque and Nathalie Lavoie, UQAM
Writing: Isabelle Giguère, UQAM
Photography: Nathalie St-Pierre, UQAM
Direction and animation: Antonin Gougeon, Thomas Payette and Benoit Piccolini, HUB Studio
A co-production of the Université du Québec à Montréal and the Quartier des Spectacles Partnership.
CREATIVITY AT UQAM
UQAM has one of Canada’s largest faculties of arts, and it also boasts the country’s largest French-language communication program. Each year, the university’s creative projects animate public spaces in Montreal and elsewhere.
More information: uqam.ca
ABOUT QUARTIER DES SPECTACLES AND THE PARTNERSHIP
The Quartier des Spectacles is Montréal’s cultural heart, boasting North America’s most concentrated and diverse group of cultural venues as well as numerous festivals and events. The Quartier also hosts innovative urban installations involving cutting-edge lighting design and immersive environments.
The Quartier des Spectacles has become an international showcase for digital public art. The Quartier des Spectacles Partnership, founded in 2003, is a non-profit organization with more than 85 members active in the district. It is responsible for animating the Quartier des Spectacles by programming cultural activities, managing and animating public spaces, providing distinctive illumination and promoting the Quartier as a must-visit cultural destination. The Partnership benefits from the support of the Ville de Montréal.
More information: quartierdesspectacles.com
ABOUT HUB STUDIO
HUB Studio is specialized in the creation of works and experiences which are anchored in reality and capture the imagination of the viewer. With a mastery of performing arts and techniques and a willingness to integrate a narrative that questions the meaning and issues of society, HUB Studio brings memorable moments to the public.
HUB Studio has come up with numerous projects in performing arts, artistic installations in public or private spaces as well as events, telling stories that centre on the human being.
For more information : hubstudio.co
PHOTOS ET VIDEOS:
Please include full photo credits.
Media Relations Advisor
Media Relations and Special Events Division Communications Department, UQAM
Quartier des Spectacles Partnership