Luminothérapie — POP! | 10th edition

Luminothérapie — POP! |  10th edition

Information on the activity

November 28, 2019 to January 26, 2020

POP! a creation by Gentilhomme


Celebration means amazing surprises, music and dancing! POPO, POPUP, POPLI, POPETTE and POPOTIN are five fantastical creatures who love to party. They’re waiting for you to entice them to leave their mysterious luminous monoliths for an electrifying fiesta that will bring joy and light to the depths of winter. Gather in front of them, and your collective energy will awaken the whole gang. They have quite a surprise for you!

Look up and you’ll see an architectural projection starring all of the POP! creatures.

How does it work?

In the middle of Place des Festivals there are five enigmatic monoliths where the POP! creatures live. Set them free by calling out to them, talking to them, or even by singing. As you encourage one to show itself, watch the monolith get brighter and brighter until it opens to release a creature who’s ready to put on a show. Get five people together to free the whole POP! gang at once, and you’ll get a very special surprise!



POP! Installation
Place des Festivals
Thursday to Saturday: noon to 11 p.m.
Sunday to Wednesday: noon to 10 p.m.

Architectural projection
Pavillon Président-Kennedy at UQAM
Daily from nightfall to midnight.
Facebook event

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Gentilhomme is a multidisciplinary creative studio specializing in the creation, direction and production of interactive films, experiences and installations that capture the imagination and captivate audiences. The multi-award-winning studio has created projects around the world, earning international recognition

The 10th annual Luminothérapie

Luminothérapie is Quebec’s most important multidisciplinary competition for temporary participatory public art installations. For the last 10 years, it has presented a captivating and original interactive winter experience in the Quartier des Spectacles with a large-scale installation in Place des Festivals.

Our productions

The installation

Creation: Gentilhomme
Design and production: Thibaut Duverneix and Mathieu Léger
Mechanical design: Stéphane Beaulac
Sound design and original music: David Drury
Interactive design: Marouane Sahbi
Creative supervision: Guillaume Cardell
Art direction: Renée Lamothe and Mathieu Léger
Production: Marie-Lou Bouchard, Frédérique St-Pierre and Sophie Bisson
Project management: Lucie Brillouet
Fabrication: Jack World
Inflatables production: Carlos Navarrete-Patiño
Creative code: Étienne Garon-Vincent and François de L’Isle
3D animation: Jérôme Routhier
Technical direction: Sébastien Boulanger Production: Quartier des Spectacles Partnership


Creation: Gentilhomme
Creative direction: Thibaut Duverneix and Mathieu Léger
Multimedia production: Amélie Petit Jean
Motion design – 3D animation: Jérôme Routhier and Étienne Garon-Vincent
Art direction: Renée Lamothe and Mathieu Léger
Sound design and original music: David Drury
Project management: Lucie Brillouet

Gentilhomme warmly thanks :

Aerotec, Pascale Daigle, Maria Jose Hernandez (CN Productions), Marc Lessard (AssurExpert Lessard et Associés), Louis-David Loyer, Alain Marchand (Excalibur Industries), Geneviève Isabelle Michaud, Francis Perreault (Gestion créative Perreault-Samson), Antoine Thuillier et Carole Villeneuve (Jean-François Rochefort inc.).

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